Expanded availability for adaptive polarized sun lenses for fishing, water activities
NEW YORK, March 23, 2012— KBco and Transitions Optical, Inc. announced Xperio® Transitions® performance sun lenses are now available in a polycarbonate offering. The polarized sun lenses adapt to changing light conditions, improve contrast and reduce blinding glare from sunlight reflected off the surface of objects, water or snow. Xperio Transitions performance lenses are available in single vision prescriptions ranging from -10.00 to +6.00 in gray and are ideal for outdoor activities such as fishing and water activities, running, hiking and mountain biking.
“By expanding the availability to a polycarbonate product, we’re providing the benefits of a polarized photochromic, but with added safety benefits in a light-weight, impact resistant material,” said Rick Piper, senior vice president, sales and marketing, KBco.
“Xperio Transitions sun lenses are already a popular, fantastic product for fishing and water activities,” said Grady Lenski, global director, Transitions sunwear. “By expanding availability to a polycarbonate – we can further build the audience and provide more people an adaptive sunwear option to help them pursue their passion.”
Polycarbonate lenses are ideal for high-impact sports as they are made from a tough, lightweight plastic. The lenses are thinner than most plastic lenses and are impact resistant, while still protecting against harmful UV rays by blocking 100 percent of UVA and UVB rays.
ABOUT TRANSITIONS OPTICAL
Since Transitions Optical, headquartered in Pinellas Park, Fla., was founded more than 20 years ago, the company has been driven by an innovative spirit and a commitment to partnership. As the leading provider of photochromics to optical manufacturers, Transitions Optical offers state-of-the-art light management technology in virtually every major lens design and material encompassing a family of everyday adaptive lenses and performance sun lenses.
Everyday lens options include Transitions® lenses, which provide the optimal balance between outdoor darkness and indoor clarity, and Transitions® XTRActive™ lenses which provide superior darkness outdoors.
The Transitions® performance sunwear line includes a range of products customized in partnership with other best-in-class brands. Understanding that the right equipment can provide an advantage, the products are all designed to improve depth perception, clarify color and increase contrast for specific outdoor activities.
Transitions Optical is dedicated to promoting healthy sight worldwide and to supporting its partners and optical professionals with tools, programs and resources to aid in their individual efforts and help strengthen industry growth. For more information, visit Transitions.com/Pro, or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
NOTE: For additional information or images, please contact Christina Wetzel at Christina.email@example.com or (412) 456-4301.